Hi there, I'm Matt - a growth marketer living in New York by way of Ottawa, Lyon, Bangkok, Victoria, and San Francisco. > My goal professionally is to leverage performance marketing tactics to maximize customer lifetime value at minimum cost in order to ultimately amplify total business valuation and drive company/shareholder value - both through the acquisition of new customers and reactivation of previous purchasers. > I pride myself on having a diverse set of skills having managed teams of various sizes and over 40MM in annual budget both in-house and through agencies, spanning media buying, creative, and analytics realms. > Having either worked full-time or advised for over 25 businesses of varying sizes, I have the combination of high-level strategic vision and in-the-weeds knowledge to improve any e-commerce strategy. Interested in learning more? Take a look at my resumé or feel free to send me an e-mail.